Kiss My Aesthetic Podcast
The Kiss My Aesthetic Podcast is hosted by Michelle Wintersteen, the Brand Designer and Creative Director behind MKW Creative Co. a freelance brand design firm helping to define, design, build and grow vibrant brands for social-media-minded entrepreneurs. The KMA Podcast is an extension of the Kiss My Aesthetic Facebook Group and covers topics like creating brand awareness, mastering social media marketing, cementing your brand's online presence, and being your own damn boss. Michelle lives in sunny San Diego, California designing for brands & creating content with an undeniable west coast energy, punchy color palette & her yellow lab pup.
Show episodes
Good design starts with good questions. MKW Creative Co. client Ryan Prange of Falling Waters Landscape shares his approach to designing outdoor spaces that feel intentional, livable, and distinctive. He and Michelle discuss the importance of asking better questions, delivering hospitality-level service, and truly list
Your brand still matters even when the world is on fire. This week, Whitney Alexandra returns on the podcast to unpack the necessary work of showing up online authentically, why your business needs Fabulous Fridays, and why getting back to in-person connecting and tactile hobbies is so important. It’s about building a
Make your audience feel seen, and they'll do the marketing for you. Cookie in the Kitchen has built the kind of brand people want to show off, share, and celebrate—even Harry Styles. She and Michelle dig into the strategy behind art that feels personal, why fandom is community gold, and how nailing the details turns cu
What started as a side hustle in dental hygiene school turned into a wildly successful lifestyle brand. Caitlyn Cochran shares how she built Dental Hygiene Nation from Etsy orders in her dorm room to a full-blown eCommerce business. She and Michelle talk about community, niching down, and trusting the slow-and-steady b
Meet the teacher who’s building the next generation of creatives. Carolyn Jungman joins Michelle to talk about teaching digital arts and design to Gen Z high schoolers, what students really think about AI, and why creativity in education deserves more credit (and funding). If you’ve ever questioned whether this generat
Ever feel like you’re stuck in your own professional bubble, wondering how to actually make connections that matter? Michelle dives in with Veronica Perondi of LEAD San Diego into what it really takes to break out, build a brag-worthy network, and get your seat at the table. From Michelle's personal experience with the
