High-Income Business Writing Podcast

Updated: 03 Jan 2024 • 335 episodes
b2blauncher.com

Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). In this nuts-and-bolts, no-nonsense podcast, you'll discover how to get better clients, earn more in less time, and bring more freedom and joy into your writing business. Ed will walk you through the practical, “doable” systems and strategies he has developed in his own writing business — the same systems he has taught his private coaching clients. He'll also show you what’s working for other business writers by bringing you real case studies from the field. And he'll share all this information in an honest and transparent way, with no hype or fluff. Topics covered include: getting better and higher-paying clients; banishing the feast-or-famine cycle; doing more of the work that excites you; how to raise your fees and rates; boosting your productivity; making your business recession-proof; discovering and leveraging your strengths; finding your niche; pricing content writing projects; pricing copywriting projects; writing white papers; writing case studies; writing web copy; writing articles; and much more.

Categories:

Show episodes

How do you feel about outsourcing some of your work?   Most writers I talk with are either completely against this idea. Or they tell me that they’ve tried it and it didn’t work out. Or that they like the concept, but it just wouldn’t work for them.   I get it. I used to feel the same way.   But there’s a big problem w

6 min
00:00
06:05
No file found

One of the most important capabilities you can develop as a self-employed professional is the ability to pivot and adapt as your business grows and your life situation evolves.   Not only is life full of surprises, but what worked for you 5 years ago may not be as palatable today. Whether it's the types of clients you

48 min
00:00
48:16
No file found

When your business gets really challenging, it’s very common to feel like you need to make a drastic move.   Like pivoting to a different target market. Or offering a totally different set of services. Or moving out of freelancing and into a traditional job.   These are very common feelings. And let me tell you ... I f

4 min
00:00
04:33
No file found

Earning more in less time is not just about getting higher fees for your work. It’s also about being more productive and approaching client projects more efficiently.   And a key part of writing productivity is effective editing.   Editing is one of the key phases of any writing assignment. Yet I find that most of us d

40 min
00:00
40:00
No file found

When we’re in a challenging economy, most of us operate from a place of fear. And fear causes us to either keep our fees the same or to lower them. But I have a different recommendation for you today. I’m going to challenge you to RAISE your fees—starting today! Now, before you start thinking I’m crazy and out of touch

7 min
00:00
07:09
No file found

The real test of the strength of your own positioning, messaging and marketing is when the economy is challenging. Not when clients are flush with cash and enjoying overinflated marketing budgets — as they were over the past three years. That’s why it’s so important to continually improve your own marketing skills and

48 min
00:00
48:38
No file found