Fully Booked: The Hidden Gems Author Podcast

Updated: 02 Oct 2025 • 194 episodes
www.hiddengemsbooks.com/podcast

Author Craig Tuch has written a large number of books under a variety of pseudonyms, which have collectively sold hundreds of thousands of copies and had close to 100 million page reads. In 2016, he started HiddenGemsBooks.com as a way to help new and established self-published authors navigate the complex and often-changing world of self-publishing. Since then, Hidden Gems has become well known and respected for helping thousands of authors market their books more effectively and sell more copies through a variety of services, free tools, and a weekly blog. Roland Hulme’s 15+ years as an advertising executive in New York and London gave him an advantage when he turned his hand to writing, because no matter how good your stories are, you can’t sell any copies of a book that no one knows about. His targeted ads have led to his novels being bought and enjoyed by hundreds of thousands of readers. If you’re interested in ways to improve as a writer, or in learning about new or better ways to market, advertise and sell your books, then join Craig and Roland every Thursday as they talk with each other and their guests about a wide range of topics relevant to self-publishing and writing.

Categories:

Show episodes

When self-published authors invest in outside help, the goal is to amplify their work, not end up worse off than when they started. Yet that is sometimes the unfortunate reality, especially when authors don't do enough due diligence before handing over their hard-earned money. In this week's episode of Fully Booked, au

46 min
00:00
46:30
No file found

Publicity is one of the most misunderstood parts of an author’s career, and in this episode of Fully Booked, we break down what it really involves. Publicist and author Terena Bell joins Craig and Roland to explain how writers can approach publicity with clear goals, whether the aim is to sell more copies, reach new re

47 min
00:00
47:49
No file found

When mass market publishing first started, short and sweet “dime novels” were all the rage. Over the decades, books have fattened up considerably, with some of the most popular modern fiction weighing in at nearly 800 pages (I’m looking at you, A Court of Silver Flames!) In this week’s episode of Fully Booked, Craig an

47 min
00:00
47:32
No file found

For aspiring authors navigating the world of self-publishing, the path to success is lined with potential missteps. In this week's episode of Fully Booked, publishing consultant and seasoned author Michelle Hill joins Craig and Roland to break down the most common mistakes that can derail new writers. Drawing from her

44 min
00:00
44:55
No file found

This week, Fully Booked turns the conversation to the complex and often misunderstood world of dark romance and the anti-heroes that readers obsess over. Actor, coach, and author M.C. Paas joins Craig and Roland to explore the emotional depth and psychological nuance behind stories of morally gray characters, dangerous

45 min
00:00
45:24
No file found

What happens when a celebrated magazine editor and ghostwriter faces the collapse of traditional publishing? For Peter Moore, it sparked a creative reinvention. In this week’s episode of Fully Booked, we explore how Peter used Substack to rebuild his career on his own terms, transforming a period of professional uncert

47 min
00:00
47:53
No file found

Show participants