Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it. Here, you turn your business into a client-attracting gem and become a high-performing CEO. About the Host: Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and scale their businesses without overworking or being overwhelmed. With her DREAM-PLAN-DO coaching model, her clients scale while transforming into high-performing CEOs of their businesses. This is what USA Today wrote about this model in the article titled: "How Stairway to Leadership is turning small businesses into high-profit ventures." "(...) her DREAM-PLAN-DO coaching model, she helps her clients align their mindset, business strategy, and high-performance habits to transform their businesses from an unreliable source of income to a super-productive client-attracting gem. Maggie adds that she uses all her knowledge and experience to help her clients grow their businesses in a strategic and innovative way while supporting them in building a successful business that consistently attracts their ideal clients. She specializes in helping them build a brand that showcases their uniqueness to reach their full potential, becoming the powerful CEO they’re capable of being." Maggie has over 15 years of experience in corporate leadership in various business domains and coaching. She holds an executive MBA from the Jack Welch Management Institute. Maggie lives in Toronto, Canada, with her blended family with four kids. She loves spending time in nature, traveling, reading, dancing, good food, and giving back. To learn more, head to www.stairwaytoleadership.com To work with Maggie and gain break-through clarity on why your business isn't scaling- schedule a free 50-min consultation https://calendly.com/maggie-s2l/discovery-call
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Scaling your business doesn’t necessarily mean doing more—it means doing better. In this episode, we uncover the three critical areas you need to address to grow sustainably and strategically. Whether you’re preparing to scale or already feeling the pressure of growth, this episode offers actionable strategies to guid
MM 176 - One Thing You Don’t Want to Miss When Setting 2025 Goals for Your Service Business
In Today"s Maggie"s Moment, we explore a critical element for setting your 2025 business goals: thinking long-term. Whether you’re just starting out and preparing to scale, or you’re growing and envisioning a future sale of your business, aligning your New Year goals with your long-term plans is essential for sustaina
EP # 175 - Balancing the Demands of Running a Service Business and Personal Life: Practical Advice for Busy CEO's
In this episode, Maggie dives into the essential strategies for balancing a successful business and personal life. Designed for high-achieving business owners, often sandwiched between busy businesses, kids, and caring for elderly parents, this episode offers a step-by-step approach to incorporating self-care, prioriti
Today, I have some powerful reflection questions to help you prepare yourself and your business for the holiday season. These questions are designed to take less than 10 minutes, yet bring clarity and focus for a successful end to the year. Reflection Areas:Your Clients’ Needs – What do your clients need most during th
EP # 174 - Customer Retention Made Simple: Strategies to Keep You Best Clients Coming Back
In this episode of the Diamond Effect podcast, you"ll learn key strategies to improve client retention in your service-based business. Retaining your best clients is essential to sustainable growth and long-term success, but it requires a proactive approach. This episode dives into the CEO mindset needed to keep client
As we approach the New Year, it’s the perfect time to reflect on what you want to achieve in your business in 2025. In today"s thought-provoking Maggie"s Moment, I challenge you to imagine your business operating at a 10X level—whether that means 10 times the clients, revenue, or team size. If you reached that milesto