CPG Vibes

Updated: 16 Aug 2025 • 193 episodes
podcasters.spotify.com/pod/show/cpgvibes

Co-Hosts Alex Bayer and Wade Yenny with a combined experience in the CPG space of 35 years, chat about all things food and beverage in the market and share what’s going on in their lives and any current events. They also do shout-outs and answer questions live from viewers & listeners during their show.

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We have some surprising and sad news: Alex Bayer, our esteemed co-host and co-founder of CPG Vibes, is stepping down to focus on some personal items in his life. With someone stepping down, this means someone else needs to step up. In walks Gavin Konkel. He is the Director of Retail Sales for Be Amazing Beverage and br

58 min
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We are back with our second edition of our Spotlight Series with the Founder and Visionary of one of the fastest growing natural meat stick snacks in the country. Jason created his brand at the kitchen counter and has now grown his distribution to over 10,000 doors. Hear the story on how he started and how he got to wh

59 min
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This week Wade returns from a week off and we will be doing what we do best: No Script, Just Chat! This is our next edition of the random babble series. We cover anything and everything CPG related and items that are even outside of CPG. Just Alex and Wade talking shop! We will shout out comments and questions from the

68 min
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This week we are bringing back our coveted Master Series and are bringing on seasoned investors and growth experts in the CPG space. Our guests are investors, advisors, and partners in CPG brands and they are highly skilled at supporting brands for scale with proper strategy and capital. We are bringing on: Jeff Lichte

61 min
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Welcome to the first edition of our newest segment: The Spotlight Series. We highlight a commendable brand, investor, individual, or in this case: Distributor. Hi Touch Libations has been distributing emerging, natural brands for over 10 years in Southern CA. They have brought brands to market such as Suja, Poppi, Vive

58 min
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We are PUMPED for this episode, featuring 4 founders with emerging brands breaking into the CPG scene in natural stores, independents, and eventually conventional grocery stores. These founders will discuss the story of how they got the idea and kickstarted their business, and all the challenges that happened along the

63 min
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