Constant Variables

Updated: 24 Apr 2024 • 104 episodes
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Constant Variables takes a behind-the-scenes look at what it takes to build and grow digital products. Focused on helping non-technical people become more comfortable with the nerdy jargon related to mobile software development, we break down technical topics to make them less complex and more accessible, because as Steve Jobs said, “Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use.” From project managers charged with managing a digital project, to app-based startups looking to scale, to organizations tackling digital transformation initiatives, we share our insights and regularly interview individuals who have "been there, done that" to leverage their expertise and learn from their mistakes.

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A poor email reputation can make it difficult to do business if a password reset, order confirmation, or account signup email doesn’t reach a customer’s inbox. As a developer, Tom Whitten has helped several companies protect their email reputation, and he’s sharing tips on how businesses can improve email credibility a

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When using payment processing software within an app or website, you’ll find dozens of provider options.   JMG’s CTO, Tom Whitten, shares why developers prefer to work with Stripe and the value business owners can get from discussing payment provider options with their development team.    **Show Links**   Find full sh

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Dynamic links are intrinsic to marketing campaigns, and Google’s discontinuation of its popular Firebase Dynamic Links tool has businesses concerned about the status of their URLs.   JMG CTO, Tom Whitten, joins Michael Roth to address the implications of Firebase no longer supporting dynamic links come August 2025 and

How do alt tags work? Why are they important for a website? Can an AI tool create alt tags for you?   Tom Whitten hears questions like these daily in his role as CTO of a software development company. He joins Michael Roth to explain the impact alt tags can have on SEO and when an AI tool can help implement them.   **S

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How does a research project turn into a company with a story to sell? When “How does this not already exist?” is the overwhelming response to the idea. CEO Mike Pitt shares the obvious need behind the development of Q-rounds, the complications around testing a product intended for hospital use, and why he hasn’t accept

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Technology is a crucial component to living in today’s society, and Liz Tupper joins the show to explain why technologists like herself hold a powerful responsibility to build technology accessible to everyone. She shares how even the most well-intended software often leaves people out, what challenges come with not th

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