Building While Flying
Welcome to Building While Flying: a weekly business podcast from Gary Vaynerchuk’s agency The Sasha Group. We are the small- to medium-sized business arm of VaynerX, the most contemporary independent holding company in the industry. At The Sasha Group, we teach, guide, and execute modern-day brand building and marketing for ambitious businesses looking for meaningful growth. Building a business isn’t linear. The journey is wrought with turbulence, delays, and re-routes. Those who win are resilient, unafraid of challenges, and willing to flex in order to reach their destination. We get it; entrepreneurship is in our DNA, and we’re built of people with entrepreneurial experience and empathy. Right now, times are volatile and ambiguous. Across all sectors, there is an air of experimentation. Brands and businesses are investigating new methods, exploring new paths, testing and learning, adapting, and, well, building the plane while flying. By adopting an uncertainty mindset, we can navigate the ever-changing skies of entrepreneurship together by listening, learning, applying, and sharing. On Building While Flying, we hear from a diverse range of business leaders about how they face challenges head on and stay calm under pressure. Their stories are riddled with the unexpected and share how their strategies have been put into practice and changed their business. Past episodes have featured stories of turning side hustles into main hustles, building businesses inspired by their families’ needs, dealing with rejection, selling the company they built, innovating better-for-you foods and products, and above all else, following their dreams and navigating the trials of entrepreneurship. Thanks so much for flying with us. We’re glad you’re on this journey, too. Make sure you subscribe so you don’t miss our weekly episodes.
Show episodes
Creating a Plant-based Hair Care Company That Doesn’t Use the Usual Chemicals - Tanya Perkins, Founder of The Refig
Tanya Perkins is the founder of The Refig. The Refig is a plant-based hair care company without compromise. After finding out about an auto-immune condition, she needed hair care that didn’t have certain chemicals. She ended up making her own formula after being unable to find any. Once one of her college friends found
Creating a Sustainable and Trustworthy US-based Hair Accessory and Jewelry Brand - Abby Dubois, Founder of EACH Jewelry
Abby Dubois is the founder of EACH Jewelry. After years of designing for world-renowned brands, like Kate Spade and Coach, Abby set out to forge her own path and build her own jewelry brand. Her mission is to make ethical fashion fun, accessible, and empowering. Since starting the company six years ago, they’ve sold ov
Using AI to Help People Get Ready For South Asian Weddings/Events - Tania Kottoor, Founder and CEO of West X East
Tania Kottoor is the Founder and CEO of West X East (pronounced “West by East”). Tania has effectively married tradition with innovation. She’s led her team in building the world’s first AI-powered design platform for custom-fit cultural clothing and re-envisioned the process of shopping for weddings and special events
Unpacking Longevity: Bridging Biotech and Tradition - Kas Bordier, Biotech and Medtech Entrepreneur
Longevity expert Kas Bordier's story is one of tenacity and determination. As a biotech and medtech entrepreneur, Kas is commercializing the latest health innovations. She is making health and vitality not only the coolest but also an attainable thing. In this episode of the Building While Flying podcast, Kas joins Jo
Adam Ross is the CEO and co-founder of Heyday, which launched its first skincare shop in New York City’s nomad neighborhood in 2015, with the belief that everyone should have access to professional skincare services, ultimately taking the facial out of the spa and into local communities across the United States. In t
Using Product Innovation to Make Makeup More Fun - Natalie Mackey, CEO and Co-founder of Winky Lux
Natalie Maxey is the CEO and co-founder of Winky Lux. From working in fashion, finance, and e-commerce, Natalie decide that the self-serious beauty business was ready for an overhaul and to bring fun to everyday beauty rituals. Winky Lux is a joyful clean makeup and skincare line that proves you can do really beautiful