BRAVE COMMERCE
MikMak Founder & CEO Rachel Tipograph and Profitero’s President Sarah Hofstetter tackle what’s relevant in eCommerce today for the world’s biggest brands. Each episode they’ll share tips worth millions in sales, while interviewing the bravest marketers on how to navigate eCommerce’s latest consumer and retailer dynamics. Hosted on Acast. See acast.com/privacy for more information.
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In this episode of BRAVE COMMERCE, co-hosts Rachel Tipograph and Sarah Hofstetter welcome Victoria Lozano, EVP of Brand Marketing at Crayola, to discuss how this iconic brand continues to innovate and make an outsized impact with a lean team of fewer than 2,000 employees. Victoria shares Crayola's enduring purpose root
Sucharita Kodali on Retail Resilience: Navigating Consumer Trends, Tariffs, and the Future of Commerce
In this insightful episode of BRAVE COMMERCE, Sucharita Kodali, Vice President and Principal Analyst at Forrester, returns for an unprecedented third appearance to dissect the current state of consumer commerce. Joining hosts Rachel Tipograph and Sarah Hofstetter, Sucharita delves into the phenomenon of the "vibecessio
In this compelling episode of BRAVE COMMERCE, co-hosts Rachel Tipograph and Sarah Hofstetter sit down with Katie Williams, Chief Marketing Officer of Haleon. As a seasoned leader in consumer packaged goods (CPG), Katie shares her unique journey, navigating two major corporate spin-offs—Kraft-Mondelez and GSK-Haleon. Sh
BRAVE COMMERCE Live which took place in NYC in May 2024 brought together hundreds of brand leaders to discuss the biggest challenges and opportunities facing the commerce industry and how they could work together to drive growth. This episode features a live recording from that event and features Marcia Resnick, Head o
In this episode of BRAVE COMMERCE, Matthew Graham, Chief Marketing Officer at MARS Global Food & Nutrition, delves into the delicate balance between honoring a brand’s rich heritage and driving innovation in a fast-changing industry. Drawing from Mars’ century-long legacy, he shares how the company evolves its marketin
In this episode of BRAVE COMMERCE, hosts Rachel Tipograph, Founder and CEO of MikMak, and Sarah Hofstetter, President of Profitero, sit down with Meghan Archer, Vice President of Digital Commerce Sales at PepsiCo. Meghan shares her unique career journey from consumer electronics at T-Mobile, to a dynamic decade at Amaz
