Book Marketing Tips and Author Success Podcast

Updated: 11 Apr 2025 • 270 episodes
www.amarketingexpert.com

Join Penny Sansevieri and Amy Cornell for fun and frank discussions packed with clever ideas, easy-to-implement book marketing strategies, and critical publishing industry knowledge and insight! Designed to help self-published authors and traditionally published authors at any level, the Book Marketing Tips and Author Success Podcast will definitely inspire you with new ideas for how to sell books, grow your platform, and make strategic business decisions as an author. Subscribe today and take that next step toward a more successful, long-term book marketing plan! 

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When authors dream of book marketing success, they often fixate on bestseller campaigns, major media appearances, and viral social media moments. But what if these splashy strategies are actually built on something far less glamorous yet infinitely more important? Penny Sansevieri and Amy Cornell pull back the curtain

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Have you ever judged a book by its title? Most readers do. In this eye-opening episode, Penny and Amy tackle the surprisingly overlooked aspect of book marketing that could be silently sabotaging your sales: your book title. Drawing from years of marketing experience, the hosts break down the three critical mistakes au

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Ever feel like you"re banging your head against a wall trying to get your Amazon ads approved? You"re not alone. When a mystery thriller author"s cover featuring a bloody knife was rejected because it looked "too menacing" and appeared to be "pointing at the consumer," we knew we had to address this frustration head-on

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Demystifying Kindle Unlimited might be one of the most requested topics from our podcast audience—and for good reason. The confusion between Amazon"s KDP platform and the Kindle Unlimited subscription service continues to trip up both new and experienced authors alike. After five years hosting this podcast, we"ve notic

26 min
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Should you start your own publishing company? Word seems to be getting around in author circles that this may be the key to unlocking greater credibility, bookstore access, or even “jumping the line” beyond the self-published category.  But is that really true? In this episode, we break down the myths and realities of

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Pricing your book isn’t just a numbers game—it’s a strategy that can make or break your success on Amazon. In this episode, we’re busting the biggest pricing myths, like whether your eBook really needs to be $0.99 or free to gain traction. We’ll dive into the realities of price positioning, share savvy strategies to ma

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