A People's Guide to Publishing
Joe Biel is the founder and CEO of Microcosm, a 25-year-old midlist publishing and distribution company that has sold millions of books. Elly Blue is the editorial and marketing director at Microcosm. Joe is also the author of A People’s Guide to Publishing, which distills what they’ve learned over the past 25 years in 416 pages. Together, they distill this knowledge for other publishers and people who simply want to understand the publishing industry. ************ Thank you for watching the People's Guide to Publishing vlogcast! Get the book: https://microcosmpublishing.com/catal... Get the workbook: https://microcosmpublishing.com/catal... More from Microcosm: http://microcosmpublishing.com More by Joe Biel: http://joebiel.net More by Elly Blue: http://takingthelane.com Subscribe to our monthly email newsletter: https://confirmsubscription.com/h/r/0... Find us on social media Facebook: http://facebook.com/microcosmpublishing Twitter: http://twitter.com/microcosmmm Instagram: http://instagram.com/microcosm_pub ************
Show episodes
How do you market a book publisher? w/Jane Friedman | A People's Guide to Publishing
How do you market your press? It's not just social media and newsletters. Everything from your cover design, format choices, to who is on your marketing team tells the story of your publisher. Jane Friedman is back to talk to Joe and Elly about staying true to your brand and representing your press. ************ Thank
AI has been a topic of near-constant debate in publishing the last few years. Is it a great democratizer, making writing, editing, and publishing accessible to everyone? Or is it just adding lower-quality, uncreative slush to the pile? This conversation became even more prominent a few months ago with the launch of Sp
Book bans have seen an astronomical increase in the last few years. How are they impacting the book industry, booksellers, and publishers? We had the opportunity to chat with book professionals at a recent conference about what alarms them about book bans, their experiences, what kinds of books are banned, and what we
How Should Publishers Manage Overstock? w/ Jelani Memory | A People's Guide to Publishing
Running out of books is a good thing, actually! Jelani Memory of A Kid's Co is back with Joe and Elly to talk about what to do with excess inventory, donating overstock vs pulping, and how "you can't sell what you don't have" usually doesn't apply to books. ************ Thank you for watching the People's Guide to Publ
Print-on-demand books have been called cheap, low quality, and the publishing equivalent of fast fashion. But is that true? What are the upsides of publishers using POD? How do publishers know if POD is the right call? Jane Friedman of The Hot Sheet is back to talk about it! ************ Thank you for watching the Peop
Why are bugs so cool? w/Karyn Light-Gibson (author of BUG LIFE) | A People's Guide to Publishing
Just in time for spring, we're talkin' bugs! They're everywhere, whether you like it or not. And they're honestly cool little critters. "Bug Life" author Karyn Light-Gibson joins Joe and Elly this week to talk about entomology, the importance of maintaining bug populations, how the book could have been much, MUCH longe