Pricing as a journey: secret to scaling bootstrapped SaaS with Vova Feldman @Freemius

10 Nov 2025 • 66 min • EN
66 min
00:00
01:06:27
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aas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #47 of season 5, Anna Nadeina talks with Vova, founder of Freemius, an all-in-one platform for payments, subscriptions, and taxes, helping you sell software globally while focusing on building great products. ----------- Episode's Chapters ----------- 0:00 — Introduction to Freemium and Vova 1:47 — Origin Story: From Side Project to Business 4:40 — Early Customer Acquisition Challenges 9:36 — Evolution of Pricing Strategy 14:08 — Recent Pricing Changes and Growth Model 22:12 — Building and Nurturing the Community 31:01 — Hiring Strategy and Team Building 39:29 — Expanding Beyond WordPress 46:05 — Implementing AI in Business Operations 57:27 — Biggest Wins and Lessons Learned Vova Feldman - https://www.linkedin.com/in/vovafeldman/ Freemius - https://freemius.com Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

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