Integrating PR into Your Marketing Efforts with Stephen Karaolis (Pear the Agency)

Let"s start the New Year 2024 off with a bang and getting your PR efforts aligned with your marketing!  This week, we"ve got guest Stephen Karaolis who founded PR agency The Pear Agency, focused on building high-growth software brands.  He"s also a fractional marketing consultant who had a lot to share with host Melissa about:  why early stage marketrs should be thinking about investing in PR how PR relates to the other marketing activities you"re doing three types of information you should have ready to give to reporters/media relationshow to train your executives for PR winsthe way that messaging directly impacts PR successhow to tie your pitch to Travis Kelce and Taylor Swift (well, not reallky, but you can hear how Stephen did!) Get a demo with Chili Piper: http://tinyurl.com/mrx6sb3j  Get a demo with Chili Piper: http://tinyurl.com/mrx6sb3j Support the show Get more information about us: www.2PizzaMarketing.com Book a demo with Chili Piper: http://tinyurl.com/mrx6sb3j