Delivering Mission-based Marketing with Alex Schulte (Climate Film Fest NYC)

Sit down with Alex Schulte, previously lead marketer at Donut and currently Fractional CMO.  She and host Melissa Moody dive into the challenges (and joys) of mission-driven marketing.  Including:  Finding the between delegating and owning things so they don"t drop Alex"s newest project: Climate Film Fest NYCWhy marketers decide to get involved in a mission-driven organization or business How we spend time on projects that mean something to ourselves. The shift of NPOs to being run more like corporate structures and the challenges of marketing salaries catching up with thatAdding mission into your own existing day jobAn all-important Arrested Development referenceThe painful challenges of co-marketing with a partner larger than your own company Links from the show: Alex"s Bio on LinkedInClimate Film Fest NYC (@climatefilmfestnyc)Ecologi (ecologi.com)Send Check It (sendcheckit.com) subject line testerWe Are For Good Podcast (weareforgood.com) Get a demo with Chili Piper: http://tinyurl.com/mrx6sb3j  Get a demo with Chili Piper: http://tinyurl.com/mrx6sb3j  Love the 2 Pizza Marketing podcast? Consider supporting our show with a few bucks a month: https://www.buzzsprout.com/2263836/supportSupport the show Get more information about us: www.2PizzaMarketing.com Book a demo with Chili Piper: http://tinyurl.com/mrx6sb3j